SBI Vice President Recruitment 2024

SBI Vice President Recruitment 2024: The State Bank of India (SBI), one of India’s largest public sector banks, has announced the SBI Vice President Recruitment 2024 for the prestigious post of Vice President – Corporate Communication & Marketing. With this recruitment, SBI aims to further strengthen its brand presence and marketing strategies across multiple platforms.

The role will involve developing strategic marketing plans, managing digital campaigns, and handling the overall branding for SBI. The post offers not only a lucrative pay package but also a chance to be a part of an organisation that continues to shape India’s banking landscape.

Vacancy Details for SBI Vice President Recruitment 2024

The SBI Vice President Recruitment 2024 has opened a single vacancy for the position of Vice President – Corporate Communication & Marketing under the Specialist Cadre Officer (SCO) recruitment on a contractual basis. Below are the details of the vacancy:

Eligibility Criteria for SBI Vice President Recruitment 2024

For the Vice President – Corporate Communication & Marketing post, the following criteria need to be met:

Educational Qualifications:

• Bachelor’s Degree in any discipline from a recognized university.
• Master’s Degree in Mass Communication, Journalism, or Marketing Management is preferred.
• Relevant certifications in marketing and communications will be an added advantage.

Experience:

• A minimum of 15 years of experience in marketing and corporate communication.
• 5 years of experience in a senior management position within the Banking, Financial Services, and Insurance (BFSI) sector.
• A strong track record of managing digital campaigns, branding initiatives, and corporate communication strategies.

Age Limit:

• The candidate must not exceed 55 years of age as of 30th September 2024.
• Relaxation of up to 3 years can be provided based on experience and qualifications.

Salary and Benefits

The selected candidate will receive an attractive remuneration package with a CTC of up to Rs 1 crore per annum. The compensation will be structured as follows:

• Fixed Pay: 80% of the total annual compensation.
• Variable Pay: 20% of the total annual compensation, based on performance.
• Other benefits include leave entitlements of up to 30 days per financial year, along with other perks aligned with SBI’s internal policies for contract employees.

Job Responsibilities

The Vice President – Corporate Communication & Marketing will play a pivotal role in managing SBI’s overall communication strategy, both internal and external. Here’s a look at the responsibilities:

• Strategic Planning: Developing and executing a comprehensive marketing and communication strategy aligned with SBI’s corporate goals.
• Brand Management: Managing SBI’s brand image across all digital and offline platforms, ensuring consistent messaging and representation.
• Digital Campaigns: Leading digital marketing campaigns and initiatives to boost SBI’s online presence, especially through social media and search engine marketing.
• Content Creation: Overseeing the creation of content for press releases, newsletters, corporate blogs, and social media channels.
• Stakeholder Engagement: Maintaining relationships with media outlets, stakeholders, and other key players to boost SBI’s brand visibility.
• Public Relations: Crafting responses to media inquiries and coordinating public relations strategies to handle any crises that may arise.

Selection Process for SBI Vice President Recruitment 2024

The SBI Vice President Recruitment 2024 selection process for the Vice President post will involve three steps:

1. Shortlisting: Candidates meeting the eligibility criteria will be shortlisted for further rounds based on their experience and qualifications.
2. Interview: Shortlisted candidates will be called for an interview to evaluate their suitability for the role. The interview will be scored out of 100 marks, and the qualifying score will be decided by the selection committee.
3. CTC Negotiation: After clearing the interview stage, candidates will engage in a compensation negotiation based on the bank’s policies and the candidate’s experience.

A merit list will be prepared based on the interview scores, and in the case of candidates scoring the same marks, the candidate with higher age will be given preference.

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Application Process for SBI Vice President Recruitment 2024

Candidates who are eligible and interested in applying for the SBI Vice President Recruitment 2024 for the post of Vice President – Corporate Communication & Marketing must follow these steps:

1. Go to the careers section on the official SBI website at https://bank.sbi/web/careers/current-openings.
2. Complete the one time registration process by providing essential details such as email ID, phone number, and basic information.
3. Complete the application form by entering personal, educational, and professional details as per the requirements of the post.
4. Candidates need to upload scanned copies of essential documents, including educational certificates, work experience certificates, a passport size photo, and a signature.
5. The application fee for General/OBC/EWS candidates is Rs 750, while SC/ST/PwBD candidates are exempt from paying the fee.
6. Ensure that all details are correct before submitting the form. No changes can be made once the form is submitted.

Important Dates for SBI Vice President Recruitment 2024

Important Links for SBI Vice President Recruitment 2024

Conclusion

The SBI Recruitment 2024 for the position of Vice President – Corporate Communication & Marketing is a golden opportunity for experienced professionals in marketing and communications to join one of the most reputed public sector banks in the country. Make sure to apply before the deadline.